The Art of the Title sequence

Within the opening to any given film,the film-makers can choose to start their given project through various methods; many openings consist of an engaging scene to introduce the audience to the premise of the film whilst presenting the audience with the characters that drive the narrative of the story.

However some openings can commence with a "title sequence" which is a sequence that presents the film's tile whilst including the names of the cast and crew; title sequences utilises visuals and sound to convey the film's tone.

For my research, I've focused on the art of title sequences due to the remarkable amount of creativity that is envisioned when creating a captivating title sequence. When creating a engaging title sequence ,it not only must it effectively reflect the tone of the film but in addition to the style and emotional feel to both the direction of the story and the characters.

As apart of my research I took notice of the title sequences from films belonging to various genres ; which helped me depict the ways in which typography has helped those individual films capture their audiences's attention whilst establishing and reflecting the overall tone of their film merely through the style and execution of the film's title.

Take these films for examples, these are the titles presented within the opening sequence of their films. Typography is an importance aspect of this idea of titles reflecting the entire film. This is the concept that the factors associated with the visual presentation of the title such as:font,colour,size and placement all help the title to embody the fundamental aspect of the film such as tone and style. As I went further in my research of "typography" the colours and font are what the audience associate when presented with a film's title within either the opening sequence or even promotional material.

Typography is a way that the audience make inferences and link in order to depict the film's genre and tone simple merely by the execution and presentation of the title. Distinct alterations to the typography of a title ; will inevitably play a toll of the way you wish to allude the mentality of the audiences perception and expectation of the film associated with the title. Simply through the use of particular colours such as: pink, red or black well the audiences automatically make indexical links regarding the colours; allocating them to various genres for example romance,thriller or horror. The font on the title acts as further clarification to what genre the audience will infer the film to be ; this is alluded through many aspects of the font particularly the style and the ways the words are crafted reflects whether or not it would the ideal for  example the font for the title of 'Mrs Doubtfire' is neat and elegant reflecting a film of a light hearted nature typically associated with a family film. Where as the font and colour of 'The Girl with the dragon tattoo' it's dark and harsh nature of the title displays a much darker and thrilling depiction of a story waiting to be told much more suitable for a mature audience. The typographies help audiences recognise also produce an expectation of the film merely by a glimpse at the title's presents on screen; due to is profound execution, audiences can almost immediately depict the style and tone of a film simply through it's title.

This research has drawn my attention in regards to my development and planning of my groups execution of an opening to a thriller; we must delve thoroughly in the presentation and the typography of the presentation of our title in order to present a depiction of the teasing sequence to our opening simply through the engaging and attracting reveal of the title of our project.